Need Help Marketing?

As part of the new year we are going to be extending the Need Help Marketing blog and adding a Facebook Fan Page. The reason for deciding to set up a Facebook page was to allow more people to interact with us where ever they might be. Since Facebook has a lot of people using it including businesses it makes sense to set up a space to make our resources available from within Facebook.

What this really means is if anyone searches for “marketing” or “help marketing” they are likely to find about the Need Help Marketing? blog. And some of us prefer to get updates from our friends while logged into Facebook.

Starting today you will now notice a prominent new button on the blog’s sidebar linking to our new Fan page. So if you are a fan of Need Help Marketing you can also add it to your own account.

Facebook Fan Page Link

If you are already a regular reader of our blog you can now interact with us through either posting comments or questions on our Wall or within the Discussions forum. Hopefully we can add compelling topics and discuss your most important marketing dilemmas. And having a discussion forum on Facebook allows us to interact with an even bigger community of your peers and other Need Help Marketing readers.

Need Help Marketing Page on Facebook

Our Need Help Marketing Fan Page allows you to keep up with the conversation and marketing blog on the “Notes” tab which will contain the same information available from the main website’s blog. So you can choose to read our content either on the website or within Facebook itself. Which will allow even more people to learn about the information and insight we provide. As well as engaging them to participate in an open discussion with other fans using their existing Facebook account.

We hope to see you on Facebook! Remember to become a fan and follow the group  today.

Earlier posts about Facebook Fan Pages:

• Do you need a Facebook Fan Page for your business?
• How to get more Followers in Social Media

Possibly Related Posts:

• eMarketer Reports on Twitter Message Content
• Content Marketing is key for Small Business in 2010
• Getting your Marketing ready for the New Year
• Most Popular Help Marketing Posts for 2009
• KnowEm – Designed to help you get started in Social Media

Many businesses have started creating their own Facebook Fan pages to communicate with their customers and fans. However not everyone knows that you can also use your Fan page to collect valuable email addresses to contact your fans directly in their inbox. Adding a newsletter sign up form to your Facebook fan page only takes a few minutes but can be very effective in growing your email list.

If you are looking for more information on why your business needs a Facebook Page you can read our earlier post: Do you need a Facebook Fan Page for your business?

What you will need:

1) Facebook Fan Page
2) Email sign up form (Many online email marketing tools offer a built-in tool to create an HTML sign up form for your website)

How to add a Newsletter Signup form to your Facebook fan page

Step 1: Login to Facebook and go to your Fan Page
Step 2: Click on the “Ads and Pages” link in the footer toolbar of your Fan page
Step 3: Click on the “Pages” link, and then on “View Page”

Step 4: Add the “Static FBML” application to your page by click on the “Application” icon in the footer toolbar.
Then select “Browse More Applications”

Step 5: Search for “Static FBML“, and click on the icon for the application.
Looks like this:

Step 6: Click on the “Add to my Page”

Step 6: Configure your newly added application, by clicking on “Edit Page” on the left menu.

Step 7: Put your mouse cursor over the blue pencil icon, and click on “edit” under the Admin Options.

Step 8: Paste the HTML code for your sign up form. This was the second item from our what you will need checklist above.
On the Edit FBML screen paste your sign up for source code and then click “Save Changes“.

Step 9: Your Facebook Fan page should not contain a new Newsletter tab which when clicked will display your email sign up form.
If you do not see the Newsletter Signup form option click on the ‘+’ sign to see more tabs. Your page probably looks something like this:

Possibly Related Posts:

• eMarketer Reports on Twitter Message Content
• Customer Acquisition – Hunting or Harvesting Leads
• Content Marketing is key for Small Business in 2010
• Need Help Marketing? Now available on Facebook
• KnowEm – Designed to help you get started in Social Media